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Lately, Google has been receiving negative feedback from its users. The users complain of seeing non-events like coupons and vouchers in the search result where events snippets should have appear. Google has posted a blog entry about misleading event markup code: “We’ve seen a number of publishers in the...

Push Notification or push messaging is really a powerful tool used by brands to help them contact users while saving both time and money. It helps to send users latest news and deliver updates based on their area of interest. But push notifications can become...

The AdWords advertising system utilizes an auction-like process to decide which advertisers’ ads get to show and in which order. By bidding higher or lower, you can appear at higher or lower positions, depending on what your competitors are bidding Bid optimization is one of the...

Caffeine update which was announced by Google on August 10, 2009 had become one of the most important updates in the search engine’s history. Google had released a ‘Developer Preview’ before the launch and gave SEO professionals and developers’ early access to Caffeine so they could...

When talking about what might be the best friend of small business, the first thing that strikes the mind is search engine optimization (SEO). From bringing traffic by positioning higher on web index comes about to augmenting promoting efforts, SEO can enable a business to...

Google Tag Manager (GTM) is a tag management framework that has consolidated the way of creating labels to send client connection information to Google Analytics (GA). Utilizing GTM will spare you time, add versatility to your site usage, is not complicated to use, but then...

There is no business owner or an entrepreneur who doesn’t want his business to be listed on page 1 of Google with maximum rankings. The reasons are clear: achieving that best place (or even one of the three places) would mean expanded activity to your...

Most entrepreneurs are confounded as to where to begin a SEO battle? Try not to worry. Here are the five fundamental strides you should take when outlining a compelling and an effective campaign for Search Engine Optimization (SEO) Make a rundown of catchphrases: Here's something...

It's an unconventional time to be an advertiser. Obviously, there is something else entirely to promoting than simply getting profoundly positioned on web indexes. Web search tools need to associate individuals with the most ideal outcomes so client engagement and fulfillment is likely a SEO...