SEO

The March 7, 2018 update by Google, was one of the biggest updates that came in a while.  The aim of Google’s update was to improve the way it assessed the quality of a website.  As one of the Best Digital Marketing Agency in Mumbai, We thought...

Being a company that needs SEO for your website, you look into different SEO offering agencies and chose one digital marketing agency that you believe to have the experience and expertise to increase the rankings of your website and bring it to the top.  There, you...

It takes months and sometimes even years for a website to rank good but it’s one of the worse tragedies if one day you notice a sudden drop in search engine traffic.  Truly speaking, there is not a single website owner who has not experienced SEO...

With boon to digital marketing, the Search Engine Optimization technique has become an important part of the digital marketing business. What Canonical URLs do is, provide information to search engines about ‘Which URLs should be given importance’ What is a Canonical URL? A canonical URL refers to...

Rumours are around that Google will stop supporting last click attribution sometime this year and give choices to its advertisers to choose from different attributions models.  In short attribution, changes are about to come to Google’s AdWords. What is an attribution model? Right now the Google...

New Update from Instagram is good news for all the people who are choosy about what they like and what they don’t in their news feed.  This is one of the new Social Media Optimization by Instagram that Instead of showing all the feeds in...

When it comes to Digital Marketing, your company’s website is considered as one of the strongest pillars for the marketing campaign.  It is through your website that your site rankings will be driven, your website generates the analysis of organic traffic obtained, it helps you...

With the advancement of smartphones, more and more people prefer using mobile devices even for searches and surfing purpose rather than using a desktop. To meet up the new demand, Google is on the edge to bring its first index for mobile in 2018. With this...

Google announces the launch of a new version of structured data testing tool called as ‘Rich Results’ What are rich results? Google explains that all the advance snippets, advance cards and enriched results would be considered while making a search in search engine. These advanced tools are...

Social media is upgrading every day. People need something new with each passing hour. Content alone is not enough to grab the attention of your audience. Thus, infographics are the new trends that go along with content and make them more interesting to the audience...

Lately, Google has been receiving negative feedback from its users. The users complain of seeing non-events like coupons and vouchers in the search result where events snippets should have appear. Google has posted a blog entry about misleading event markup code: “We’ve seen a number of publishers in the...